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Business & Economics General

Marketing Dynamic Online

Student Website (One-Year, Single-User Access Code), Canadian Edition 2013

by (author) Greg Gregoriou, Jessica Pegis, Brenda Clark, Jennie Sobel & Cynthia Gendall Basteri

Publisher
Oxford University Press
Initial publish date
Jun 2013
Category
General
  • Unknown

    ISBN
    9780199011254
    Publish Date
    Jun 2013
    List Price
    $28.69

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Description

This new, Canadianized edition of Marketing Dynamics is a combined print and online resource that introduces students to the fundamental concepts of marketing, the marketing mix, trends and issues in marketing, and the development and analysis of a marketing plan. Canadian examples are integrated throughout.

The student website includes: Interactive eBook, Interactive Notebook/Marketing Plan template, Self-Checks, Glossary and Handbook, Multimedia, DECA Plus activities, and Downloads.

This one-year/single-user access code for the student website is delivered to the teacher via email to assign to a student.

a href=" http://www.oupcanada.com/school_request.php"CLICK HERE to request a free trial code/a.

About the authors

Greg Gregoriou's profile page

Jessica Pegis' profile page

BRENDA CLARK est surtout connue comme l’illustratrice de la série originale Benjamin la tortue. Elle a également signé les illustrations des albums Le bonhomme d’Hélène et Les petites bottes de la grande Sarah. Brenda vit à Port Hope, en Ontario.

 

BRENDA CLARK is best known as the illustrator of the original Franklin the Turtle series written by Paulette Bourgeois. Other popular titles she has illustrated include Sadie and the Snowman, Big Sarah's Little Boots, and the award-winning Little Fingerling. Brenda lives in Port Hope, Ontario.

Brenda Clark's profile page

Jennie Sobel's profile page

Cynthia Gendall Basteri's profile page

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