Marketing Dynamics
Canadian Edition 2013
- Publisher
- Oxford University Press
- Initial publish date
- Apr 2013
- Category
- General
-
Hardback
- ISBN
- 9780199007431
- Publish Date
- Apr 2013
- List Price
- $103.69
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Where to buy it
Description
This new, Canadianized edition of Marketing Dynamics (Goodheart-Willcox) is a combined print and online resource that introduces students to the fundamental concepts of marketing, the marketing mix, trends and issues in marketing, and the development and analysis of a marketing plan. Canadian examples are integrated throughout. This student textbook features enduring concepts and understandings, with an emphasis on rich discussion, thinking, and application. Also infuses coverage of 21st century skill development, financial literacy, environmental issues, social responsibility, and Aboriginal content and perspectives.
a href="http://www.oupcanada.com/school/order_form/upload/forms/Marketing%20Dynamics%20Sample%20Pages.pdf"CLICK HERE/a to view sample chapters.
SPECIAL OFFER: Buy a class set of the Student Book and get the Student Website School License (Unlimited Users/Unlimited Term) at 25% off! PROMO CODE: 40000037. Expires September 30, 2014.
About the authors
Brenda Clark a illustré plus de 30 albums mettant en vedette Benjamin. La célèbre tortue et ses nombreux amis sont vite devenus populaires dans le monde entier. Brenda habite Port Hope, en Ontario.
Brenda Clark has illustrated more than 30 Franklin (Benjamin) titles and numerous activity books for the series. Franklin (Benjamin) and his friends quickly became popular around the world and by 1997 the first animated episode of Franklin (Benjamin) was televised. Brenda helped to launch a series of Franklin spin-off books. She also assisted with approvals for merchandise created from the illustrations. Brenda is still painting and lives in Port Hope, Ontario.
Other titles by Greg Gregoriou
Marketing Dynamics Bundle
Student Textbook + One-Year/Single-User Student Website Access Code, Canadian Edition 2013
Marketing Dynamics Course Guide
Canadian Edition 2013
Marketing Dynamics Online
Student Website, School License (Unlimited Users/Unlimited Term), Canadian Edition 2013
Marketing Dynamic Online
Student Website (One-Year, Single-User Access Code), Canadian Edition 2013
Other titles by Jessica Pegis
Marketing Dynamics Bundle
Student Textbook + One-Year/Single-User Student Website Access Code, Canadian Edition 2013
Marketing Dynamics Course Guide
Canadian Edition 2013
Marketing Dynamics Online
Student Website, School License (Unlimited Users/Unlimited Term), Canadian Edition 2013
Marketing Dynamic Online
Student Website (One-Year, Single-User Access Code), Canadian Edition 2013
Perspectives on Ideology
Teacher's Resource
Other titles by Brenda Clark
Marketing Dynamics Course Guide
Canadian Edition 2013
Franklin's Valentines
Franklin in the Dark
Finders Keepers for Franklin
Marketing Dynamics Online
Student Website, School License (Unlimited Users/Unlimited Term), Canadian Edition 2013
Marketing Dynamic Online
Student Website (One-Year, Single-User Access Code), Canadian Edition 2013
Franklin's Halloween
Franklin Fibs
Franklin Is Bossy
Franklin's New Friend
Other titles by Jennie Sobel
Marketing Dynamics Bundle
Student Textbook + One-Year/Single-User Student Website Access Code, Canadian Edition 2013
Marketing Dynamics Course Guide
Canadian Edition 2013
Marketing Dynamics Online
Student Website, School License (Unlimited Users/Unlimited Term), Canadian Edition 2013
Marketing Dynamic Online
Student Website (One-Year, Single-User Access Code), Canadian Edition 2013
Other titles by Cynthia Gendall Basteri
Marketing Dynamics Bundle
Student Textbook + One-Year/Single-User Student Website Access Code, Canadian Edition 2013
Marketing Dynamics Course Guide
Canadian Edition 2013
Marketing Dynamics Online
Student Website, School License (Unlimited Users/Unlimited Term), Canadian Edition 2013
Marketing Dynamic Online
Student Website (One-Year, Single-User Access Code), Canadian Edition 2013
