Advertise on 49th Shelf

49th Shelf is a unique advertising opportunity to reach Canadian readers, and to engage with an active community of book lovers.

Our media kit provides an overview of advertising and sponsorship opportunities on and around the site, including our e-newsletter services.

For more information or to plan your campaign:
Publishers and publisher associations: Adrienne Guthrie
All other accounts: Trevor Battye

"Advertising on 49th Shelf is an ideal market for the Vancouver Writers Fest. We reach a dedicated readership of book lovers who are keen to discover great Canadian writing."
– Ann McDonell, Vancouver Writers Fest

“49th Shelf is an excellent place to advertise your Canadian book titles. Not only are the visitors actively looking for new Canadian books – the lists of recommended reading are one of the key reasons people comb through the site – but the animated web ad option allows you to make your own affordable mini-lists of books that your publisher recommends.”
– Evan Munday, Coach House Books

“We’re thrilled with the results of our Think Independent contest, hosted by 49th Shelf. Given their direct-to-consumer reach, it was a no-brainer for us to team up with them for the online portion of our awareness campaign. We’re looking forward to working with them again in the future.”
— Tanya Snyder, Marketing Manager, Literary Press Group


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