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Business & Economics Environmental Economics

Reinventing Prosperity

Managing Economic Growth to Reduce Unemployment, Inequality and Climate Change

by (author) Graeme Maxton & Jorgen Randers

foreword by David Suzuki

Greystone Books Ltd
Initial publish date
Sep 2016
Environmental Economics, Sustainable Development, Environmental Conservation & Protection, Developing Countries
  • eBook

    Publish Date
    Sep 2016
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  • Hardback

    Publish Date
    Sep 2016
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A persuasive economic argument that proves we can all live better lives in this finite world.



In Reinventing Prosperity, Graeme Maxton and Jorgen Randers offer a new approach with thirteen recommendations that should be possible to implement around the world. This book addresses the forty-year-old growth/no-growth debate by explaining how it is possible to reduce unemployment, poverty, inequality, and the pace of climate change and still have economic growth—if we want.

About the authors

Graeme Maxton is the Secretary General of the Club of Rome and a former regional director of the Economist Intelligence Unit in Asia. He is the author of The End of Progress–How Modern Economics Has Failed Us, which was nominated for the Financial Times and Goldman Sachs Business Book of the Year Award.

Graeme Maxton's profile page

Jorgen Randers is a professor of climate strategy at the Norwegian Business School, where he was president from 1981 until 1989. He is also a former Deputy Director General of WWF International and a co-author of the bestselling Limits to Growth.

Jorgen Randers' profile page

Dr. David Suzuki has made it his life's work to help humanity understand, appreciate, respect and protect nature. A scientist, broadcaster, author, and co-founder of the David Suzuki Foundation, he is a gifted interpreter of science and nature who provides audiences with a compelling look at the state of our environment, underscoring both the successes we have achieved in the battle for environmental sustainability, and the strides we still have to make. Both inspiring and realistic, he offers leading-edge insights into sustainable development and model for a world in which humanity can live well and still protect our environment.

He is familiar to television audiences as host of the CBC science and natural history television series The Nature of Things, and to radio audiences as the original host of CBC Radio's Quirks and Quarks, as well as the acclaimed series It's a Matter of Survival and From Naked Ape to Superspecies. David was the recipient of The Canadian Academy of Cinema and Television's 2020 Lifetime Achievement Award.

An award-winning writer and former faculty member of Harvard University, Tara Cullis has been a key player in environmental movements in the Amazon, Southeast Asia, Japan and British Columbia.

She was a founder of the Turning Point Initiative, now known as the Coastal First Nations Great Bear Initiative. This brought First Nations of British Columbia’s central and northern coasts into a historic alliance, protecting the ecology of the region known as the Great Bear Rainforest.

In 1990 Dr. Tara Cullis co-founded, with Dr. David Suzuki, the David Suzuki Foundation to “collaborate with Canadians from all walks of life including government and business, to conserve our environment and find solutions that will create a sustainable Canada through science-based research, education and policy work.” Tara founded or co-founded nine other organizations before co-founding the David Suzuki Foundation.

Tara has been adopted and named by Haida, Gitga’at, Heiltsuk, and Nam’gis First Nations.

Miriam Fernandes is a Toronto-based artist who has worked as an actor, director, and theatre-maker around the world. Recent directing and creation credits include Hayavadana (Soulpepper Theatre), Nesen, (MiniMidiMaxi Festival, Norway) The First Time I Saw the Sea (YVA Company, Norway). She is currently is co-writing/adapting for the stage the ancient epic, Mahabharata (Why Not Theatre/Shaw Festival), is developing a Deaf/hearing production of Lady Macbeth (in partnership with 1S1 Collective), and is the co-writer of What You Won’t Do for Love with Drs. David Suzuki and Tara Cullis. Miriam is the recipient of the JBC Watkins Award and was nominated for the inaugural Johanna Metcalf Performing Arts Prize. She is also the co-artistic director of Why Not Theatre and has trained with Anne Bogart’s SITI Company, and is a graduate of École Internationale de Théâtre Jacques Lecoq in Paris.

Toronto-based stage director Ravi Jain is a multi-award-winning artist known for making politically bold and accessible theatrical experiences in both small indie productions and large theatres. As the founding artistic director of Why Not Theatre, Ravi has established himself as an artistic leader for his inventive productions, international producing/collaborations and innovative producing models which are aimed to better support emerging artists to make money from their art.

Ravi was twice shortlisted for the 2016 and 2019 Siminovitch Prize and won the 2012 Pauline McGibbon Award for Emerging Director and the 2016 Canada Council John Hirsch Prize for direction. He is a graduate of the two-year program at École Internationale de Théâtre Jacques Lecoq. He was selected to be on the roster of clowns for Cirque du Soleiiel. Currently, Sea Sick, which he co-directed, will be on at the National Theatre in London, his adaptation of The Indian epic Mahabarata will premier at the Shaw Festival, and What You Won’t Do For Love, starring David Suzuki will premier in 2021.

David Suzuki's profile page

Editorial Reviews

"An essential guide to those who want to change the world for the better—and for certain." — —Ha-Joon Chang, Faculty of Economics, University of Cambridge, author of23 Things They Don't Tell You About Capitalism and Economics

"An important contribution to the global debate about growth, equality, climate change, and the path to a viable human future." — —David Korten, author of Change the Story, Change the Future

"This book is not just a 'must read,' its solutions are a 'must do'!" — — Stewart Wallis, Executive Director, New Economics Foundation 2003-2015

"A bold analysis smashing the doctrines of mainstream economics. Wonderful!" — —Ernst von Weizsäcker, Co-President of the Club of Rome

"Reinventing Prosperity is a compelling book, full of new insights and iconoclastic ideas." — —Roberto Peccei, Vice Chancellor for Research Emeritus, UCLA

"Graeme and Jorgen’s groundbreaking book gets us 13 steps closer to the carbon-free economy by 2050." — —Mathis Wackernagel, Ph.D., Founder and CEO, Global Footprint Network

"A fascinating, data-rich look at some of the most fundamental questions our species has ever faced—and a striking argument for maturity over endless growth." — —Bill McKibben, author of Deep Economy

"This book has the power to induce policy changes that are imperative for the creation of an equitable, peaceful and sustainable future for human society." — —Rajendra K. Pachauri, Executive Vice Chairman, The Energy and Resources Institute (TERI)

"A well-argued thesis. Reinventing Prosperity is a must-read primer for action." — —Sheila Murray, Founding Vice-Principal, Canadian Centre for Management Development

"Leaving conventional economics behind, Reinventing Prosperity charts a careful course between the Scylla of economic collapse and the Charybdis of climate catastrophe. It is an urgent call to action!" — —Peter G. Brown, Economics for the Anthropocene Project, McGill University

"A must-read for anyone who wants to create a better world." — — Prof. Robert Costanza, The Australian National University

"Maxton and Randers bring a rare combination of insight, pragmatism and a global perspective to the challenge of managing economies in the 21st century." — —Peter A. Victor PhD. FRSC, author of Managing without Growth: Slower by Design, not Disaster

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