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Business & Economics Leadership

CEO-Speak

The Language of Corporate Leadership

by (author) Joel Amernic & Russell Craig

Publisher
McGill-Queen's University Press
Initial publish date
Feb 2006
Category
Leadership
  • Hardback

    ISBN
    9780773530379
    Publish Date
    Feb 2006
    List Price
    $75.00
  • Paperback / softback

    ISBN
    9780773533202
    Publish Date
    Sep 2007
    List Price
    $34.95
  • eBook

    ISBN
    9780773578685
    Publish Date
    Feb 2006
    List Price
    $29.95

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Description

CEO-Speak explores the metaphors and persuasive strategies used by leaders at Enron, Microsoft, AOL-TimeWarner, General Electric, IBM, Nortel, Canadian National Railways, Andersen, Disney, and Alcan-Pechiney-Alusuisse. Amernic and Craig show that CEOs are frequently presented as heroes engaged in "the war of business" who can effect astonishing miracles of financial performance and reinvention. Contesting the notion that accounting is objective, CEO-Speak serves as an introduction to the controversies and ambiguities in corporate accountability and provides rich examples of the excesses of corporate communication.

About the authors

Joel Amernic is a full professor in the Joseph L. Rotman School of Management at the University of Toronto.

Joel Amernic's profile page

Russell Craig is professor, National Graduate School of Management, Australian National University.

Russell Craig's profile page

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