Business & Economics Business Writing
Business Writing for the Web
The Easy Way
- Publisher
- Self-Counsel Press
- Initial publish date
- Dec 2012
- Category
- Business Writing, Writing Skills
-
eBook
- ISBN
- 9781770409156
- Publish Date
- Dec 2012
- List Price
- $4.99
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Description
The hardest part of making a business website successful is writing great content that will attract readers and encourage them to choose what you are offering. Whether you are selling physical objects or a service, what you write and how you write it will make the difference between a quick look-and-leave visit, and a new customer. This is not a book on how to code your website, but a book on how best to write the pages on your website. The book is written in plain English and is written to be a quick and easy read. Online technology changes constantly, but what remains constant is that a website needs great content, written in an engaging and web-friendly manner, to make it a success. This book takes you inside the techniques of a master communicator, whose rules start with, “break the rules!”
About the author
Entrepreneur Dan Furman runs a successful out of his home. For the past 20 years he has run several home businesses, and has helped countless others with marketing and running their own. Dan knows firsthand what makes a home business succeed—and fail—and is ready to share his vast wealth of knowledge and experiences with you. Dan is also author of the best-selling Self-Counsel Press book, Start & Run a Real Home-Based Business. Meet the author at his website: http://danfurmanonline.com/