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Business & Economics Business Writing

Business Writing for the Web

The Easy Way

by (author) Dan Furman

Publisher
Self-Counsel Press
Initial publish date
Dec 2012
Category
Business Writing, Writing Skills
  • eBook

    ISBN
    9781770409156
    Publish Date
    Dec 2012
    List Price
    $4.99

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Description

The hardest part of making a business website successful is writing great content that will attract readers and encourage them to choose what you are offering. Whether you are selling physical objects or a service, what you write and how you write it will make the difference between a quick look-and-leave visit, and a new customer. This is not a book on how to code your website, but a book on how best to write the pages on your website. The book is written in plain English and is written to be a quick and easy read. Online technology changes constantly, but what remains constant is that a website needs great content, written in an engaging and web-friendly manner, to make it a success. This book takes you inside the techniques of a master communicator, whose rules start with, “break the rules!”

About the author

Entrepreneur Dan Furman runs a successful out of his home. For the past 20 years he has run several home businesses, and has helped countless others with marketing and running their own. Dan knows firsthand what makes a home business succeed—and fail—and is ready to share his vast wealth of knowledge and experiences with you. Dan is also author of the best-selling Self-Counsel Press book, Start & Run a Real Home-Based Business. Meet the author at his website: http://danfurmanonline.com/

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