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Business & Economics Management

The Invincible Company

How to Constantly Reinvent Your Organization with Inspiration From the World's Best Business Models

by (author) Alexander Osterwalder, Yves Pigneur, Alan Smith & Frederic Etiemble

Publisher
Wiley
Initial publish date
Apr 2020
Category
Management, Entrepreneurship, Leadership
  • Paperback / softback

    ISBN
    9781119523963
    Publish Date
    Apr 2020
    List Price
    $42.00
  • eBook

    ISBN
    9781119722397
    Publish Date
    Apr 2020
    List Price
    $41.99

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Description

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design

Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies.

The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones.

The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition.

In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies.

The Invincible Company:

● Helps large and small companies build their growth strategy and manage their core simultaneously

● Explains the world's best modern and historic business models

● Provides tools to assess your business model, innovation readiness, and all of your innovation projects

Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.

About the authors

Alexander Osterwalder's profile page

Yves Pigneur's profile page

KEN DE SMET is an endangered species biologist with the Manitoba provincial government and has conducted research and conservation efforts for a variety of declining grassland bird species in southwestern Manitoba since the mid-1980s. He participates on numerous recovery teams for species at risk in Manitoba. Ken has also coordinated breeding bird survey efforts in the province for over 20 years and participates in a number of other volunteer wildlife monitoring initiatives.

Alan Smith's profile page

Frederic Etiemble's profile page

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