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Children's Fiction Imagination & Play

Pink Is for Everybody

by (author) Ella Russell

illustrated by Udayana Lugo

Owlkids Books Inc.
Initial publish date
Apr 2022
Imagination & Play, Self-Esteem & Self-Reliance, Clothing & Dress
  • Hardback

    Publish Date
    Apr 2022
    List Price

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Where to buy it

Recommended Age, Grade, and Reading Levels

  • Age: 3 to 7
  • Grade: 2 to 12


A joyful celebration of self-expression and uniqueness

A group of kids is stuck inside on a rainy day, and they’re feeling gloomy … until they discover a pink treasure chest! Inside they find a collection of items that turn their gray day into a playground of pink. Pink is for painters and palace-dwellers, aliens and astronauts, dancers and dragons! In a parade of exuberance that celebrates all things pink, one surly cat stands apart and teaches the kids a gentle lesson about choosing what you love, no matter who you are, while respecting the unique preferences of everybody around you.

This uplifting ode to self-expression goes beyond the binary expectations of gender to emphasize the importance of creativity and acceptance. It invites readers into a welcoming space where different clothing, toys, and colors are enjoyed by all. With a diverse cast of kids and inclusive, gender-neutral language, this book encourages children to embrace their true colors.

About the authors

ELLA RUSSELL grew up in a house that had a box full of costumes for rainy-day play. The box allowed them to become anybody they wanted—from a swashbuckling pirate to a proper palace-dweller. Ella lives in Toronto, Ontario, with two cheeky but lovable fur-balls named Saffron and Juniper.


Ella Russell's profile page

UDAYANA LUGO worked as a designer of products, interiors and graphics before her love of drawing and children’s books led her to become a children’s book illustrator. Udayana was born in Russia, grew up in Mexico City, and now lives in Richmond, British Columbia, with her husband and two kids.


Udayana Lugo's profile page

Editorial Reviews

"Plants the seed of deconstructing the color pink’s gendered associations ... Illustrated winningly in textured spreads."

Publishers Weekly

"An inspirational ode to inclusion, acceptance, and diversity ... This utterly delightful picture book teaches readers of all ages the importance of being who you are while also reminding them that pink is for everybody."

Quill & Quire

"Russell cleverly circumvents the gender binary that some readers may expect with a title like this, focusing instead on color and imagination; the illustrations are playful, funny, and fanciful. Pink is for everybody! And so is this book."

School Library Journal

Other titles by Udayana Lugo