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list price: $31.50
edition:eBook
also available: Paperback
published: Jun 2002
ISBN:9781936188000
publisher: Maximum Press

Marketing on the Internet

Your Seven-Step Plan for Suceeding in e-Business Now that the Hype is Over

by Susan Sweeney

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internet marketing, electronic commerce
0 of 5
0 ratings
rated!
rated!
list price: $31.50
edition:eBook
also available: Paperback
published: Jun 2002
ISBN:9781936188000
publisher: Maximum Press
Description

This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.

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