On a book page, this tab will allow you to add a book to one of your lists.
Please login or register to use this feature.
0 of 5
0 ratings
rated!
rated!
list price: $26.95
edition:eBook
also available: Paperback Paperback
category: Computers
published: Jun 2007
ISBN:9781931644969
publisher: Maximum Press

3G Marketing on the Internet

Third Generation Internet Marketing Strategies for Online Success

by Susan Sweeney; Andy MacLellan & Ed Dorey

reviews: 0
tagged:
add a tag
Please login or register to use this feature.
electronic commerce
0 of 5
0 ratings
rated!
rated!
list price: $26.95
edition:eBook
also available: Paperback Paperback
category: Computers
published: Jun 2007
ISBN:9781931644969
publisher: Maximum Press
Description

For businesses that are either planning to launch a new e-business or increase the profits of an existing one, this book provides techniques and methods to increase effectiveness and growth. Approaches to viewing a company's foundation introspectively through Products, services, branding, target markets, online objectives, and budget are discussed, as is how to objectively evaluate the effectiveness of a website. Proven online marketing techniques such as link strategy, mail lists, content site advertising, newsgroup marketing, viral marketing, RSS, blogvertising, behavioral advertising, and emerging techniques are outlined. Guidance in the areas of creating the right interface, design and brand integrity, online copy and quality content, persuasive navigation and functionality is also given and methods for campaign testing, measuring metrics, and analysis are covered.

Buy this book at:

Buy the e-book:

Related Blog Posts

Other Titles by Susan Sweeney

101 Internet Businesses You Can Start from Home

101 Internet Businesses You Can Start from Home

How to Choose and Build Your Own Successful e-Business
edition:eBook
More Info

101 Ways to Promote Your Real Estate Web Site

Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site
edition:eBook
also available: Paperback
More Info

101 Ways to Promote Your Tourism Business Web Site

Proven Internet Marketing Tips, Tools, and Techniques to Draw Travelers to Your Site
edition:eBook
also available: Paperback
More Info

Social Media for Business

101 Ways to Grow Your Business Without Wasting Your Time
edition:eBook
also available: Paperback
More Info

User Activity

X
Contacting facebook
Please wait...