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Business & Economics General

Communicating for Results: A Canadian Student's Guide 2e / Making Sense 7e Pack

by (author) Carolyn Meyer

Publisher
Oxford University Press
Initial publish date
Apr 2012
Category
General
  • Paperback / softback

    ISBN
    9780199004003
    Publish Date
    Apr 2012
    List Price
    $74.95

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Description

Designed to equip students with the skills for effective business communication, Communicating for Results offers practical, classroom-tested instruction not just in grammar but in the rhetorical techniques and persuasive strategies that students need to become effective writers and speakers.Supplemented with abundant group and individual activities to reinforce key principles and help students hone their skills, this invaluable text will teach students to communicate with confidence.

About the author

Contributor Notes

Carolyn Meyer is an assistant professor in Ryerson University's Department of Professional Communication. Outside Ryerson she has taught English and professional communication at the University of Toronto, Seneca College, George Brown College, and Mount Allison University. She has alsopresented a range of courses and onsite workshops in professional communication at the University of Toronto's School of Continuing Studies and is the recipient of an Excellence in Teaching Award from the University of Toronto.

Editorial Reviews

"There are many useful activities for students as well as numerous opportunities to examine and rhetorically analyze examples of both effective and ineffective writing. It is also well informed by the theories of writing in general and the practice of business writing in particular." --Lyn Bennett, Dalhousie University

"A clear, concise, and complete look at the major topics within business communication." --Sonia Perna, SAIT Polytechnic

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