Ester Reiter is a Senior Scholar in the School of Gender, Sexuality and Women’s Studies, York University. The research for this book was adapted by director Ruth Howard of Jumblies Theatre for a play called Oy di Velt (Oh the World) first performed at Camp Naivelt and then remounted at Mayworks in 2009. Reiter is the author of Making Fast Food: From the Frying Pan to the Fryer.