David S. Goldbloom, MD, FRCPC, is the senior medical advisor, Education and Public Affairs, at the Centre for Addiction and Mental Health (CAMH) and professor of psychiatry at the University of Toronto. Dr. Goldbloom serves as Vice-Chair to the Mental Health Commission of Canada. He works with the commission and CAMH to combat the stigma that still surrounds mental illness and addictions, recognizing stigma as one of the biggest impediments to progress in overcoming these issues in our society today.