About Laurette Dubé Laurette Dubé is a professor of marketing, James McGill Chair of Consumer and Lifestyle Psychology and Marketing, and Chair and Scientific Director at the Centre for the Convergence of Health and Economics at McGill University. Books by Laurette Dubé Precision Retailing Driving Results with Behavioral Insights and Data Analytics edited by Laurette Dubé, Maxime Cohen, Nathan Yang & Bassem Monla Emotional and Interpersonal Dimensions of Health Services Enriching the Art of Care with the Science of Care by (author) Laurette Dubé, Guylaine Ferland & Moskowitz
