With more than thirty years of experience as a serial entrepreneur, COLIN C. CAMPBELL has founded, expanded, and divested over a dozen companies in partnership with his team. Some of his noteworthy ventures include Tucows, Hostopia, GeeksforLess, and .CLUB Domains, additionally he and partners continue to launch new companies like Paw.com, HipOptical, GiftAI.com, Escape Club, and Startup.club. In this book, he draws upon insights gained from an over decade-long journey of identifying patterns and interviewing successful serial entrepreneurs and industry experts to reveal the critical factors that drive startup success.