"The past twenty years have seen a re-writing of the unwritten contract between employer and employee. We used to assume that if we worked hard, were loyal to our employers, and kept our noses clean, then we'd be taken care of for life, with some money put by for a pension in retirement. This is no longer the case." "There is no job security to be found in the external world anymore. You have to create your own, and what's more, you don't just do it once, you have to do it over and over again." - Richard Worzel In this useful handbook for the employee or would-be entrepreneur, Richard Worzel takes the reader through the process of changing their thinking from that of employee to entrepreneur. He helps the reader evaluate their worth and decide not just whether or not to go into business for themselves but to determine what type of business would best suit their personality. Marketing and targeting the business idea is covered in detail, together with guidelines for establishing the viability of the product or service, plotting the progress with a business plan, and securing financial aid. Many new businesses are destined to fail, and Worzel covers various pitfalls that could assail vulnerable new businesses. The book concludes with a motivational chapter entitled Who Owns Tomorrow? Written in a light, easy-reading style The Only Secure Job will soon be the bible of employees and entrepreneurs alike. Pertinent, working solutions and situations are covered in a supportive, experienced way. Filled with case histories, quizzes and useful hints and tips, Richard Worzel has his finger on the pulse of employment in the future. (1999)

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