People are confronted today with confusion, noise, way too much information. They want to cut through all of that bull, make the right decisions and take the right actions. With big issues to address-future health care costs, pension adequacy and even how to inherit the trillion dollars set to be passed on in the next 20 years-Managing the Bull will empower you to embrace your successful financial future. It is unique, sophisticated, and speaks volumes with simplicity, possessing secrets so profound that there is no need to "shout" about them. More important, each chapter contains true-to-life and inspirational "secrets" that will propel you forward, as you read this book and then, in your life. These secrets are yours to immediately implement, discuss with advisors, pass on to the kids and even post on the fridge!

* Understand how to set your own agenda for your personal finances, without becoming part of someone else's agenda. * Discover a proven method that has worked for wealthy people for decades. * Appreciate the value of your own common sense and "gut feelings" that should govern your decisions. * Learn to use the secrets of the rich in your financial life. * Find out how to recognize and avoid the crap that marketers and salespeople will throw at you. * Get the inside story from a trusted advisor to the rich, on how wealthy people - with no inheritance or lottery winnings - have grown rich and stayed that way, through market crashes, recessions and wars.

Research has proven...You will be happier and more successful on your own terms, not someone else's. Learn to approach your financial affairs with much more passion and a lot less bull!

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ABOUT THE AUTHOR

David Christianson, BA, R.F.P., CFP, TEP, is renowned as a clear financial communicator who has won numerous awards for excellence in financial education. He has guided hundreds of people from all walks of life to visualize their dreams and achieve their goals in his professional wealth management practice and through his weekly newspaper column. Managing the Bull displays David's respect for the reader's time - throughout. Funny, wise, sometimes profound - the book reflects the author's down-to-earth style.

David has been called "The Advisor's Advisor" because many other financial advisors have hired him to help them with their own personal financial planning. Managing the Bull makes the sophisticated strategies he uses available to all, in clear, bite-sized pieces.