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list price: $19.95
edition:Paperback
published: Oct 2017
ISBN:9781770402942
publisher: Self-Counsel Press

GiveBack Economy

Social Responsiblity Practices for Business and Nonprofit

by Peter Miller & Carla Langhorst

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business ethics, management & leadership
0 of 5
0 ratings
rated!
rated!
list price: $19.95
edition:Paperback
published: Oct 2017
ISBN:9781770402942
publisher: Self-Counsel Press
Description

Are you making a difference? Is your work meaningful? Are you doing what you can to be a socially responsible innovator or entrepreneur? These questions are bringing about the new economy: The GiveBack Economy.

Recent studies have shown that more than 99 percent of business owners want to find ways to give back to their communities, and more than 60 percent of consumers prefer to do business with socially responsible companies. People don’t want to just give their money when making a difference in the world, they want to be part of the change and really make a difference.

Authors Carla Langhorst and Peter Miller brought their varied business and teaching experiences together to write The GiveBack Economy, a book to help readers navigate this new world built on change and doing social good. The book also includes an exclusive download kit of useful forms and resources.

Whether you are a new social innovator trying to figure out how to start a socially conscious organization, or an existing business owner wanting to practice Corporate Social Responsibility, this book will help you learn the ropes of social enterprise and how to leverage social impact, so you can reap the benefits in your business and the community.

About the Authors
Peter Miller was with CIBC for 27 years then started first of 6 businesses, taught entrepreneurship social enterprise and marketing at Seneca and Centennial and Sheridan Colleges including a Non-profit Leadership Program at Seneca, on-line MBA students through Centenary College in New Jersey; workshops and coaching for unemployed/underemployed (over 720) through Seneca and Centennial Centres of Excellence and YMCA Business Centre and Centennial Summer Company Program.
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Carla Langhorst’s background in corporate as well as entrepreneurial ventures gives her a breadth of knowledge. Her past experience includes marketing at Coca-Cola Canada, sales at McCain Foods, sales and training development at Canadian Pacific Railway, franchisee training and sales execution at Director of Operations at The Nines Consulting Group, an undergrad at Wilfrid Laurier Business School with an exchange to Australia, and an MBA at the University of British Columbia with an exchange to Shanghai, China. Most recently, she is an instructor at Humber College in the continuous education department, a volunteer at the YMCA Business Development Centre, and is working with the United Church of Canada to development a knowledge sharing platform for the Canadian non-profit industry.
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