Every day Canadians buy groceries at Sobey's, develop film at Black's, or grab a coffee at Tim Horton's without giving it a second thought. These brands are in our lives and in the public eye. We're familiar with the names, but what do we really know about the people who lie behind them? I Know That Name! will answer these questions for you. It's full of fun facts, intriguing trivia, and engrossing explorations of more than one hundred Canadian men and women who beat the odds to become household names, including Timothy Eaton, Laura Secord, and J.L. Kraft.
close this panelRandy Ray is a freelance writer, author and publicist. He worked as areporter with The London Free Press for 13 years, including three years asthe newspaper's Parliament Hill correspondent. He lives in Ottawa.
close this panel"…a fascinating book with profiles of the greats of the supermarket and food industry."
"…perfect for casual browsing."
"…full of fascinating facts, terrific trivia and historica photographs."
"…a breezy, informative and entertaining look at more than 100 Canadian brands."
"…a great read, full of unusual fats and tasty tidbits, and it's as pure Canadiana as, well, our butter tarts."
"If you want to give your kids a quick history lesson, I Know That Name! is a good place to start."
"…a fun, as well as interesting read."
"Name-dropping at its best…"
"…easy to read, full of intriguing trivia, and a valuable quick referent to Canadian business personalities."
"I Know Name has sold about 8,000 copies since October…It's now 10th on the Top Canadiana best-seller list compiled by Canadian Booksellers Association."
